What Does a Social Media Manager Actually Do?

What Does a Social Media Manager Actually Do?

(Hint: It’s More Than Just Posting)

Let’s clear up a common misconception: being a Social Media Manager isn’t just about posting pretty pictures and catchy captions. Sure, we hit that “post” button, but there’s a whole world behind the scenes that most people don’t see.

Here’s a glimpse into the real work:

1. Building Communities: We’re the architects of online spaces, fostering engagement and cultivating a loyal audience. We help your business gain authentic relationships!

2. Tracking Analytics: Numbers matter. From impressions to click-through rates, we analyze the data to see what’s working and tweak strategies accordingly.

3. Designing Graphics: Whether it’s creating scroll-stopping visuals or cohesive branding, we’re also graphic designers.

4. Editing Videos: Social platforms love video content. So, we create and polish those clips that showcase your brand in the best light.

5. Optimizing Hashtags: It’s not just about throwing random hashtags in a post. We research and strategically select hashtags to maximize reach.

6. Staying Ahead of Trends: Social media is fast-paced. We constantly research and adapt to the latest trends, keeping your brand relevant.

7. Photography & Videography: We’re the ones behind the camera, capturing high-quality content to make your feed shine.

And that’s just the start! From strategizing content calendars to creating stories that resonate with your audience, managing social media is a complex role.

For small business owners juggling a million tasks, having a Social Media Manager can be a game-changer. If you’re too busy or unsure of where to start, let’s chat! I offer monthly packages tailored to your needs, taking the weight of social media off your shoulders.

If you have any questions or would like to learn more, feel free to reach out to me at socialpaigemarketing@gmail.com or check out my website!